When you receive an invite to an event hosted by Stylist Magazine – you know you are in for a treat! The fabulous weekly womens fashion and lifestyle magazine covers a lot of ground and features some amazing brands and has a concept that is well aligned with LadyM Presents.

When such an evening matches up an evening of Central London glamour, champagne and fashion, its a guaranteed good time. Which also coincided with LadyM Presents 2nd Birthday, so all the more reason to celebrate!

Hoss Intropia – fashion in simple form

Hoss Intropia, the ‘hot’ fashion brand of the moment hosted a fabulous evening of fashion for Stylist Magazine readers. The Spanish fashion brand is entering the UK market in full force, with stores in London at Sloane Square, Long Acre and the Regent Street store that hosted this event.

Hoss Intropria, International Fashion Brand

International fashion brand Hoss Intropia hails from Madrid in Spain and was established in 1994. It is a truly international brand with stores in over forty countries around the world. With this in mind the team of designers try to create “an original, feminine product from varied inspirational sources, with a unique relationship between price, quality and exclusivity”. And they are definitely winning in achieving this aim.

Hoss Intropia S/S12 Accessories Collection

Spring/Summer Collection Preview

It was a delight to have the Spring/Summer Hoss Intropia collection styled by Stylist Magazine‘s Fashion Director, Alexandra Fullerton and to receive a preview with her expert guidance talking us through the key pieces. Hoss Intropia is less about the five or six main catwalk trends we see from London Fashion Week and more about bringing their customer wearable outfits that have a nod to trends but aren’t heavily drawn from them. We were delighted by a fashion show that was reminiscent of a Chanel collection launch, as the models swept down a central staircase.

Hoss Intropia S/S12 Collection

Women who shop here know what they want. Whether is be for a girls night out, to wear in the office, a summer wedding or a weekend away. The Spring/Summer collection encapsulates the modern women. Perfect pastels, romantic flowing fabrics and edge accessories.

Hoss Intropia S/S12 Collection

We love how there is simplicity with a dash of embellishment to give an outfit that touch of “wow”. Mixing laid back layering with relaxed Summer attitude. We love the Great Gatsby inspired scalloped edge shorts with a striped skinny cardigan, perfect for a playful summer outfit.  Take on Summer in maxi dresses and pyjama pants, with chic breton tees and feminine day dresses.

Hoss Intropia S/S12 Collection

The collection is powerful but in a bright, playful and feminine way without being too girly. There was also the most amazing collection by Miguel Palacio, with one white evening dress actually causing gasps of excitement and murmurs of approval from the fashionistas in the audience. Elegant evening wear with soft pleats, simple tailoring but exceptional detailing.

Hoss Intropia S/S12 Collection

We are hooked, totally converted, we are Hoss Intropia women now!

To see the fashion preview in more detail check out our facebook photo album.