We love a good spot of research from the fashion industry. This week is the British Fashion Awards in London and LadyM is talking business on BBC Radio Kent with the Impact of the British Fashion Industry on the UK economy. So the importance of fashion is all around us.
The Office Catwalk – Research from Very
Very.co.uk has released their research on a project entitled ‘The Office Catwalk’ and looks at the amount of effort and care women put into getting ready for work.
So on a Monday morning, what’s your first thoughts on what to wear to the office? What’s clean? What’s ironed? Something to brighten up your day? Well:
- 38% of women want to turn heads in the office, but look effortless
- 1 in 5 women between 18-24 year olds dress to impress other women in the office instead of the men!
Is your office a catwalk? Surprisingly LadyM Towers isn’t really. Some offices have a strict dress code, others have a competitive fashion styling edge – it depends what industry you are in, maybe…
Here’s the rest of Very’s research in a rather cooky way! We love it.. What do you think? How applicable is it to your office? Tell us!
Power dressing worker or effortless executive? Find out whether work trousers or black dresses are the best way to move from office frump to supermodel employee on the office catwalk.

