In the world of fashion we love a story of a fashion label being launched by someone with a career in a different industry. Joey Chin, a Chartered Accountant based in London launched Just-Petite.co.uk in July 2012.   Just-Petite Online Fashion Boutique Just-Petite was born because Joey realised that many of his friends were always complaining about not having enough variety of petite wear. Now this is when our ears pricked up, as 5’4” and... 

Gently Worn Vintage – Vintage Clothing Gently Worn Vintage, a vintage clothing boutique with an online store will be opening its doors at Alfies Antiques Market, 1st Floor, 13 Church Street, London NW8 8DT on Thursday 9th December with a Press and VIP’s night. Elegance from the beginning Gently Worn Vintage is a family run business by Carole and her daughter Sarah, who comes from a career in the fashion industry. Carole has always had... 

Little Mistress, a small name, a big company. Little Mistress, the on trend online fashion boutique are making big steps in the fashion world. Their collection is now available in New Look and the fantastic team at Little Mistress are always keeping up with the latest trends and building on their website. Little Mistress – Big on Fashion LadyM previously featured Little Mistress after meeting them at the Clothes Show London, and last week... 

Vintage is a buzz word this season in the fashion world. Vintage inspired collections are hitting the catwalk, 1950′s trends seen at Prada and Louis Vuitton, and hair and accessories lending back to the golden days of Hollywood. When a fabulous online boutique re-launches itself, its great news for the fashionistas who love a twist of vintage in their outfits and investment pieces in their wardrobes. Devoted 2 Vintage – Relaunching Online...