In the world of fashion we love a story of a fashion label being launched by someone with a career in a different industry. Joey Chin, a Chartered Accountant based in London launched Just-Petite.co.uk in July 2012.   Just-Petite Online Fashion Boutique Just-Petite was born because Joey realised that many of his friends were always complaining about not having enough variety of petite wear. Now this is when our ears pricked up, as 5’4” and... 

Internet shopping can sometimes feel like a trip around a maze and finding fabulous online fashion stores can take hours. We’ve done enough shopping in our time to find the good, the bad and the ugly and we thought we’d share a good one with you. Miss Couture – Fabulous Fashion Miss Couture is an online boutique with a range of casual, classy and trendy outfits – which can be dressed up or down. The website is simple and easy to...